The new Twilight movie is dropping rapidly after three big box office weeks.
December 12, 2011- Domestic movies sales were low over the past weekend. The box office suffered its worst weekend in over three years. The weekend was lead by New Year’s Eve with a dismal $13.7 million in sales. Internationally the movie earned an additional $12.9 million for a worldwide debut of over $26.6 million.
The Sitter, an adult comedy that stars Johan Hill as the babysitter, finished in second place with nearly $10 million in domestic sales. Breaking Dawn, the latest Twilight vampire sequel that has won the last three weekends, won third place. The movie earned just under $8 million.
Sales were down overall for the weekend by more than 16% from last year. That was the lowest sales of any weekend since September of 2008. Last week was also a sluggish weekend for movie sales.
The first two weekends of December have been very difficult for movies and some analysts are blaming the lack of films that are male-oriented. However, in the next couple of weeks a number of large budget action films will be debuting near the Christmas weekend. They include Mission Impossible, The Girl with the Dragon Tattoo and Sherlock Holmes.
Fourth place was earned by The Muppets with just over $7 million and Arthur Christmas the animated 3-D family movie placed fifth with $6.6 million.
Even with only $8 million in sales this past weekend, Breaking Dawn has topped the $600 million mark.
Perhaps sales are low because the “product” is crap?
Pingback: Scandinavia does action by the book | Tattoos For Couples